35NL year 3 Creativity assignment: Difference between revisions

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{{35NL header general}}
{{35NL header general}}
== Press conference ==
== Press conference ==
Unexpected things happen, and as management you have to react to them. However, you must also try to size the opportunities and turn things around in a positive way.
Unexpected things happen, and as management, you have to react to them. However, you must also try to seize the opportunities and turn things around in a positive way.


== Situation ==
== Situation ==
An unexpected situations has occurred. The management team has to response quickly and take measures. First of all, you have to solve the problem, secondly, you will use the opportunity to emphasise
An unexpected situation has occurred. The management team has to respond quickly and take measures. First of all, you have to solve the problem, secondly, you will use the opportunity to emphasise
and promote what your hotel is good at.  
and promote what your hotel is good at.  


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== Task, deliverable ==
== Task, deliverable ==
Make a plan how to solve the problem which you have been presented. In this plan should be
Make a plan on how to solve the problem which you have been presented. In this plan should be
* a fast and direct response to the situation
* a fast and direct response to the situation
* taking into account all stakeholders
* taking into account all stakeholders
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* Is the plan creative and plausible?
* Is the plan creative and plausible?
* In the press conference relevant  
* In the press conference relevant  
* Do they react adequate on questions?
* Do they react adequately on questions?
* Do they manage to turn the negative situation into a positive one?
* Do they manage to turn the negative situation into a positive one?



Revision as of 16:24, 12 February 2021

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Press conference

Unexpected things happen, and as management, you have to react to them. However, you must also try to seize the opportunities and turn things around in a positive way.

Situation

An unexpected situation has occurred. The management team has to respond quickly and take measures. First of all, you have to solve the problem, secondly, you will use the opportunity to emphasise and promote what your hotel is good at.

Goal

Solving the problem and taking all stakeholders into account.
Sizing the opportunity in a press conference, in a subtle and yet positive way.

Task, deliverable

Make a plan on how to solve the problem which you have been presented. In this plan should be

  • a fast and direct response to the situation
  • taking into account all stakeholders
  • a plan how to handle situations like this in the future
  • trying to assess costs and maybe training needed
  • Upload this plan somewhere in the cloud (free accessible), and put a link to this file in year 3 in the section 'Extra information for your coach'.
  • It is not yet decided, whether the press conference will be life or online, depending on the Corona measures by then.

Assessed elements

  • Is the plan creative and plausible?
  • In the press conference relevant
  • Do they react adequately on questions?
  • Do they manage to turn the negative situation into a positive one?

Handing in

Upload your work anywhere in the cloud (Dropbox e.g.: do not e-mail):

  • Be sure the file is public
  • Be sure anyone with a link can access it without any login (!)
  • Copy the link (only the link, not the document or content) to your hotels Team File tab Year 1-2-3-4 in row 47: additional information for your coach
  • You work in the cloud: no need to save (done automatically) or hand-in your Team File. Just be sure it is ready, well before the deadline.

Furthermore, all other relevant information for your coach is welcome in this cell as well!

Additional information



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