30EE Assignment 2.3 on creativity
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3 Minutes of Fame
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Situation
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Goal
During all of our years During all of our years During all of our years During all of our years During all of our years During all of our years During all of our years During all of our years During all of our years During all of our years
Task, deliverable
During all of our years During all of our years During all of our years During all of our years During all of our years During all of our years During all of our years During all of our years During all of our years
Assessed elements
- During all of our years
- During all of our years
- During all of our years
Additional information
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1. There is a paintball club in Tallinn that is organizing the games in different locations, also in one of the forests not far from Emerald Forest Hotel. The club has a lot of high quality equipment and professional staff, but not enough clients and good marketing ideas. The paintball club management proposes you to create an effective marketing campaign for attracting new clients. In exchange the club will organize the paintball games for the visitors of Emerald Forest Hotel for free during one year.
2. Let's have a look at the international situation. Check out the page Category:Emerald forest finished teams and check out the pages All teams with logo's from finished competitions. We would like you to find cultural differences which would influence the management of your hotel.
- Chose two team photos which you think are totally not suitable for a hotel management team and explain why!
- Chose two logo's which you think are totally not suitable for a hotel and explain why!
- Chose two hotel names which you think are totally not suitable for a hotel and explain why!
You can click on the user link underneath the photo's to go to the page of these teams. Your team File is not visible.
3. You acted at the 3 minutes of fame. Answer the next questions as if it all where for real, so from a business perspective. You do not have a lot of times after the three minutes. Most of the following questions can be made upfront.
- what was the exact goals you had in mind with this presentation?
- what was the target group as an audience you aimed at?
- what will, concrete, be the planned follow-up after the 3 minutes
- how could you measure the result of the 3 minutes related to the goals in a concrete way?
- how does your performance match with the Trade Fair?
Write in a concrete and serious way as to show knowledge on the subject. Make sure you decide on who is going to do what tasks.
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