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Welcome to the Emerald Forest Hotel!

This is the homepage of your simulation in Breda (17NL), April 2016. English is meant as a way of communication so not always totally correct. But do you see real big mistakes on this platform? Please tell us.

Run the EmeraldForestHotel

You have to run your hotel, trying to do better then has been done in the past. Last years decisions and results are available as a point of reference. The hotel is located in your own country in four fictitious cities called Amstelburg, Budano, Copenstadt and Dreskovski. Each city is holding approximately 8 to 10 hotels, there are around 35 hotels (management teams) in total, or maybe a few more or less. Your direct or main competitors are the teams/hotels in your city. This platform is where you can find documentation on many elements linked to your hotel, so use it for instance . The platform is read only to all teams. All direct communication during the simulation will be done via the Facebook group: so join! But your will also find the hotel and it's owner on mother platforms.

You manage the hotel by:

  • making decisions on prices, decisions on expenses;
  • explaining why and how you do things;
  • running your communications, your website and social media in a proper way;
  • live-actions during the game.

All of this is evaluated each playing round by the coaches, in a creativity and entrepreneurship mark. These marks, together with your decisions, the activities of your competitors and some other elements like the demand in the market, are used to calculate your results. You will recognize this in the occupation rate of your hotel, the profit, lots of ratio's, and a complete operating review.
To get grip on things we split up your managing the hotel in a number of tasks, which you will do in the four 'years' you manage the hotel.
This platform contains all the information about the hotel: you can navigate to the information needed: all blue links are clickable and will bring you to another page inside of this platform. For instance clicking on Photos and videos will jump to this page with photos and videos of the hotel. All blue links with a small arrow will open a new tab in your browser with an internet site outside of this platform: for instance hospitality trends 2016 or more hotel trends in 2016 or download the AF&CO Trendreport 2016 (will take a minute).

Use real sources in all your decisions, like:

  • hospitality report Deloitte 2015 or an interesting page as well: real statistics of hotels in Europe.
  • Very interesting site with loads of information on hospitality and hotels: HTrends
  • Local information, as your hotel is located in the country you are in.
  • An indication for costs on inventory etc. is the file estimating hotel costs. Do not focus to much on details: this is a price list from 2013 but it does give you some indication on what costs might be. Try to be realistic, but as in reality 'how much does it cost' depend on so many things and is not easy to answer. And don't be penny-wise and pound foolish! And in all decisions skip all decimals for sure.

The navigation left-hand site will always stay active: and you can use back in your browser. The search box top right-hand corner works very well: rather use Search then Go for better results. Look or specific words and there might be a page on this. Or try info pages from the left-hand menu. By now there is 3,964 pages in this platform, so if you're new, follow the steps preventing you from getting lost. First, some messages and pictures related to your game, then your tasks.

Always check the news: latest news always on top

March, 14th

Welcome to the platform, all teams in Breda! As soon as all is set and done, we will inform you hee. Please feel free to have a look around!

  • Please to maximize the effect use the hashtag #17NL in Instagram, Twitter etc.
  • Be sure to be available during the entire period this is a very busy LA and courses are compulsory. Your exact schedule is available
  • Questions on the game? Try to find answers on the platform first especially via Help and info pages on the hotel.

Good luck to you all!
Information not found there, missing something? Visit the Facebook group 17NL - Emerald Forest Hotel. ....




Photos of Trade Fair 17NL in Breda. Check all pictures on Flickr ''
Photos of Trade Fair in Tallinn 2015. Check all pictures on Flickr


The coaches

The listing of the teamnumbers, the city's you are operating in and the name of the coaches per city are listed in the table below.

Team City Teamno's Coach
A01 up to A09 Amstelburg Teams A01-A09 Frank Essink
B01 up to B08 Budano Teams B01-B08 Remco Wachelder
C01 up to C09 Copenstadt Teams C01-C09 Joppe Curvers
D01 up to D09 Dreskovski Teams D01-D09 Jeroen Vinkesteijn


All of the content of the simulation is in English. Elements allowed in Dutch (English is always okay): the Team file, 17NL Trade Fair addressing customers in your booth and your 3 minutes of fame and asking questions during the game. The financial assignment, linked to the game, is to be finished 20th of May and Dutch is allowed as well.
Elements compulsory in English: the rest. So all social media elements, the Team file strategic choices, promotions and all the rest.

Your tasks

So what to do first? Do the tasks underneath step by step.
In time the simulation is divided in two parts:

  • tasks to be done before and in week 17;
  • tasks to be done during week 17 (18 is holiday) 19 until the finals and in week 20 after the finals.

First check in six minutes the main explanation of all of the elements in this simulation :

You will receive team information regarding the game:

  • the teammembers with whom you will be the management of the hotel. The sooner you meet, the better.
  • the teamnumber of your hotel, which is also the username (login name) on this platform. This will look like 17NL-A02:
    • so your competition (17NL is the 17th competition in Breda, Netherlands) your team number for instance A02
    • so your hotel is located in a city starting with letter A, which is the fictitious city of Amstelburg. There is four cities.
    • your hotel is hotel number 02 (out of ten hotels in your city, which are your competitors).
  • you'll get a secret link for editing your hotels' Team file. This link will look like https://goo.gl/L4cABC and is case sensitive.

This is the only secret link you will get: keep it private and secret! Inside this Team file, which you will be able to access via this link, you can also open your private financial information in a Team finances spreadsheet.

The example shows the team information as it might look:

With this information you can start meeting with your team, dividing the tasks, checking out this platform etc. Make sure you have your team well organised and the tasks well divided.


During week 16 the next tasks must have been finished

  • Task 1: Classes

Visit the classes offered to support the total of the game. Especially the kick-off, Wednesday the 20th at 10.00 and the meeting afterwards (11.00 - 12.00) with your coach and other hotels in your city are essential and compulsory.

  • Task 2: Meet with your team members

Plan meetings with your team to make preparations and plans for who is going to do what. The teams are made randomly, so this is important. Managing a hotel is having your team and hotel well organized. So try to work together on a professional basis, but do keep everybody to his/her tasks. If a persons doesn't show up or doesn't perform as required act immediately!
So you are joining with your team, nice! Check the video with explanations on your competition:

  • Task 3: Study E-manual

Study this 17NL E-manual: here you will find what you need to read before taking any action.

  • Task 4: First actions

Then have a look at your Team file via the secret link you received.
All team members can login using this link: multiple users at the same time with the same link is no problem. To read the content of this platform you don't need to login at all, by the way. If you look for information on any subject you can search with the searchbox top-righthand corner: click the GO-button for a special page on the searched-for item, or use the Search button which will show all pages where the search item is mentioned. No answer found? Ask your coaches.


During week 17 the next tasks must have been finished

  • Task 5: Strategic choices

After reading, discuss your strategic plans with regard to the hotel and come to a conclusion. Have a look at the demo Team file example. Then start filling out your own Team file: this has to be ready entirely Friday the 29th at 19.00. Also check your Team finances sheet using the hyperlink on the first page in your Team file and fill out your chosen hotelname in the Team finances sheet (cel B1)!

  • Task 6: Prepare Trade Fair

In week 19, your hotel will be presenting itself at a Trade Fair on Monday. Week 18 is holiday, so have your preparatosn ready by Friday the 29th. Check this page Trade Fair for more information. This is an important fair, one which will influence your success in the game. This offers you the opportunity to present your (new ideas on the) hotel and - very important - check out the competition. Be creative, and have a look at the pictures of Trade Fairs from other competitions. All team members must participate in the Trade Fair.
To make your appearance at the Trade Fair as useful as possible, your preparations on your Team file must be ready before acting on the Trade Fair. You can do small changes afterwards.



Tasks during the game-week 19: 9th. May - 13th. May



  • Task 7 to 13

On the page 17NL Tasks and decisions you can find all tasks which are to be done during the game week, day by day.


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Emerald Forest Hotel offering an emerald hotel experience! | Run your own hotel in this management simulation.