42NL Year 3 Creativity assignment
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Name of assignment
Building a website for your hotel.
Situation
The website EmeraldForestHotel.com is old-fashioned, and upgrading it is not an option. So you make a new one from scratch. The influence of the large booking platforms is enormous, but you still have to have a good functioning website.
Goal
Making a website for your hotel, matching it with the strategy of your hotel, and having the 'basic features' a hotel website needs. Your website:
- should keep your direct bookings going
- is relevant to your SEO-positioning
- is important for your findability in search
- is important for the trust of potential customers.
The site should reflect, of course, what your hotel stands for.
Task, deliverable
You are allowed to use a template (Wix, Wordpress, Myshop, etc.) as long as you adapt it to your hotel.
Make it as realistic as possible and be sure it is visible 'live' and without restrictions.
Focus more on content and house-style and menu-structure, rather than on technique. Beware of IP rights!
Assessed elements
- Is the website 'live' and working?
- Does it have the right link to the corporate identity?
- Is it creative?
- Does it have most elements a hotel website needs to have?
- Are all elements depicted, things the hotel really offers?
- Are all the sources accounted for?
Additional information
- Website
- Overview best free website builders
- Wix, building a website for free Wix
- Building a website for free WordPress
- Photos and videos
- Copyright
- Free CSS templates for websites
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