C Create a merchandise line
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Assignments
Name of assignment
Create a merchandise line for the hotel. With merchandise we mean products (probably tangible) that can be sold and have a strong relation to the hotel and it's strategy. So not (promotional) giveaways and not elements in the (traditional) product the hotel offers, like ameneties.
Situation
The Emerald Forest hotel does have a kind of house style. It is not recorded in documentation or with a specific plan or purpose. Because of the history (the name) green has been a logical choice to use green in the logo for example. The house style actually consists of using green a lot, the logo (with the leaf).
Goal
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Task, deliverable
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Assessed elements
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Additional information
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