Promotion
→ Go! Category:Hotel info
Hardly promotion or marketing
Until you take over, the hotel did not spend any money on marketing, as you can tell by zero marketing costs in the operating review.
The hotel was run in a family hotel style and many leisure customers were regulars or booked because of word-of-mouth.
For the business market the same goes: the relations the the companies in the city always have been good, and there was no real need to profile the hotel at all.
Distribution
The same goes for distribution: so far there has been hardly any cooperation with agents, Tour operators, DMO's, affiliates or platforms.
Now, with the upcoming of platforms like Tripadvisor, Hotels.com, Bookings.com, Airbnb e.g. a new look at this is needed.
→ GO! Top of this page
