C New looks hotel rooms
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Assignments
Name of assignment
New looks hotel rooms.
Situation
The hotel currently has two types of rooms, the renovated rooms and the non-refurbished rooms. The Bergman family has been very reluctant to invest. A nice profit reserve has been built up in recent years; liquidity is not a problem either. Now, with a new strategy, the time has come to do so.
Goal
The new decorated rooms should contribute to the new image and the nes strategy. The customer should have a good feeling and appreciate the changes. In the end the freshly renovated rooms should contribute to higher customer satisfaction, more guests retentions and overall a higher occupancy rate at and attractive price.
Task, deliverable
Make a plan, especially on the looks and feel of the redecorated rooms. It should be inline with the news strategy. Stick in your plan to the major decisions; and thin
Make a mood board which shows the renovations done to the hotel.
Use the section in our Team File to answer.
You should focus on corporate identity, image and usefulness to the clients. Do not go too much in details on materials you need: but do make explicit cost groups for specific items or renovations. But no specifications underneath at least 200 euro. Always keep in mind and make clear how many rooms you are talking about.
Have a look at the costs (investments and depreciation). Be sure to be creative in this: do make a mood board of the new looks of the renovated rooms.
Assessed elements
- Is the renovation creative and in line with the strategy?
- Is it in line with the house style?
Additional information
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