Hotel name
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Step 5/10: Chose a new hotel name
On choosing a new name for the Emerald Forest Hotel, keep in mind a few things as the new name for your hotel is a strategic choice and not changeable after the first year played. Think of:
- Check the new name on the internet. What is it associated with?
- Maybe check search volumes in for instance in Google Trends
- Does it match with your strategy?
- Does it fit in with logo and slogan?
- How will old customers react on this?
- Does it match with your target groups?
- Does it mean anything in your language and in English?
- Is it pronounceable in English?
- Beware of legal rights in choosing a name (like characters, persons, films, TV-programs etc.), if so: how to handle this?
Be sure to fill your name out on your Team file of course, but also in your Team finances sheet (cel B1)!
Name of your city
Your city has a specific name : but all of the cities are alike when you start managing your hotel.
→ Go! Following the e-Manual? Step 6/10 is the page targetgroups, click here
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