C Create a special menu

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Assignments

Name of assignment

Create a special menu. The intention is to create a menu that can be offered throughout the year in the restaurant of your hotel.

Situation

In the hospitality industry, restaurants are an important part of the total offer. It's not just about the [Operating_review#All_Revenues|reveneus], or the profit, but also about the image, the service and the alignment of the total strategy. This was also the case at Emerald Forest. The operating review shows the importance of food and beverage. But it is also very important in the banqueting. Until now, the menu and wine list was that of an average, ordinary restaurant. There is no special link with the hotel or strategy.

Goal

The aim is that at least one characteristic menu will appear on the menu, a (three course) menu that reflects the new strategy. The menu must be special, but also feasible (in terms of cost) and within the possibilities of the hotel's kitchen. It must fit in with the different target groups, or at least not 'deter' a group.

Task, deliverable

Develop a unique menu for your hotel restaurant that can be on the menu all year round. Make a video that shows how the dish is made and which can be used as an instruction for the chefs who are going to make it. The video should also appeal to random other viewers. The instructions may be (voice) recorded or shown by subtitling. Certain parts of the cooking process, such as 20 minutes cooking, can of course be shortened in the instruction. Upload the video on YouTube and think of copyrights.

Assessed elements

• Does the menu connect to the strategy?
• Are the instructions clear enough?
• Is the menu unique enough
• Have we also looked at it from the customer's perspective?
• Are all the sources accounted for?

Additional information

• restaurant
• Operating review
• on creating a recipe
• Ideas for emals
• Mnu cart
• Visualisation of the menu might come handy
• choosing wines

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Emerald Forest Hotel offering an emerald hotel experience! | Run your own hotel in this management simulation.