C Building a website: Difference between revisions
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== Situation == | == Situation == | ||
The [ | The [https://www.emeraldforesthotel.com/site/ website EmeraldForestHotel.com is old-fashioned], and upgrading it is not an option. So you make a new one from scratch. | ||
The influence of [[Distribution|the | The influence of [[Distribution|the large booking platforms]] is enormous, but you still have to have a good functioning website. | ||
== Goal == | == Goal == | ||
Making a [[website]] for your hotel, matching the strategy of your hotel and having | Making a [[website]] for your hotel, matching it with the strategy of your hotel, and having the 'basic features' a hotel website needs. Your website: | ||
* keep your direct bookings going | * should keep your direct bookings going | ||
* is relevant to your SEO-positioning | * is relevant to your SEO-positioning | ||
* is important your findability in search | * is important for your findability in search | ||
* is important for the trust | * is important for the trust of potential customers. | ||
The site should reflect, of course, what your hotel stands for | The site should reflect, of course, what your hotel stands for. | ||
== Task, deliverable == | == Task, deliverable == | ||
You are allowed to use a template (Wix, Wordpress, Myshop etc) as long as you adapt it to your hotel. | You are allowed to use a template (Wix, Wordpress, Myshop, etc.) as long as you adapt it to your hotel. | ||
Make it as realistic as possible and be sure it is visible live and without restrictions. <br> | Make it as realistic as possible and be sure it is visible 'live' and without restrictions. <br> | ||
Focus more on content and house style and menu-structure, rather than on | Focus more on content and house-style and menu-structure, rather than on technique. Beware of IP rights! | ||
== Assessed elements == | == Assessed elements == | ||
* Is the website live and working? | * Is the website 'live' and working? | ||
* Does it have the right link to the corporate identity? | * Does it have the right link to the corporate identity? | ||
* Is it creative? | * Is it creative? | ||
* Does it have most elements a hotel website | * Does it have most elements a hotel website needs to have? | ||
* Are all | * Are all elements depicted, things the hotel really offers? | ||
* Are all the sources accounted for? | |||
== Additional information == | == Additional information == | ||
*[[website | *[[Website]] | ||
*[https://www.websitetooltester.com/en/blog/best-free-website-builders/ Overview best free website builders] | |||
*[https://www.wix.com/ Wix, building a website for free Wix] | *[https://www.wix.com/ Wix, building a website for free Wix] | ||
*[https://wordpress.com/start/user/en?ref=logged-out-homepage-lp | *[https://wordpress.com/start/user/en?ref=logged-out-homepage-lp Building a website for free WordPress] | ||
*[[Photos and videos]] | *[[Photos and videos]] | ||
*[[Copyright]] | *[[Copyright]] | ||
*[https://www.free-css.com/free-css-templates Free CSS templates for websites] | |||
<br><hr> | <br><hr> | ||
Latest revision as of 18:59, 4 October 2021
→ Go! Category:Assignments
Assignments
Name of assignment
Building a website for your hotel.
Situation
The website EmeraldForestHotel.com is old-fashioned, and upgrading it is not an option. So you make a new one from scratch. The influence of the large booking platforms is enormous, but you still have to have a good functioning website.
Goal
Making a website for your hotel, matching it with the strategy of your hotel, and having the 'basic features' a hotel website needs. Your website:
- should keep your direct bookings going
- is relevant to your SEO-positioning
- is important for your findability in search
- is important for the trust of potential customers.
The site should reflect, of course, what your hotel stands for.
Task, deliverable
You are allowed to use a template (Wix, Wordpress, Myshop, etc.) as long as you adapt it to your hotel.
Make it as realistic as possible and be sure it is visible 'live' and without restrictions.
Focus more on content and house-style and menu-structure, rather than on technique. Beware of IP rights!
Assessed elements
- Is the website 'live' and working?
- Does it have the right link to the corporate identity?
- Is it creative?
- Does it have most elements a hotel website needs to have?
- Are all elements depicted, things the hotel really offers?
- Are all the sources accounted for?
Additional information
- Website
- Overview best free website builders
- Wix, building a website for free Wix
- Building a website for free WordPress
- Photos and videos
- Copyright
- Free CSS templates for websites
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